Why Advertise with Geographical?

Geographical magazine’s mixture of authority, credibility and diversity has seen it attract a dedicated readership of passionate, adventurous individuals who share an insatiable curiosity about the world around them
Geographical, the official magazine of the Royal Geographical Society (with IBG), published continuously since 1935. Each month, Geographical brings the world into its readers' living rooms, highlighting the rich diversity of the world's cultures, wildlife and places. Geographical also provides an authoritative voice on the important social and environmental issues that face humanity, educating and informing its readers. Employing inspiring photography and exclusive in-depth editorial features, the site offers a unique blend of:

People and cultures, Exploration and discovery, Responsible travel, Outdoor-equipment advice, The natural world, Environmental issues, Science and technology, and The best of Britain.

The Numbers

Our 106,641 readers are well educated, literate, and affluent (TGI)

They approach their purchasing decisions with a mixture of thorough organisation and meaningful intent

Read from cover to cover...

  • Readers spend an average of 94 minutes reading each issue of Geographical
  • On average, our readers pick up the magazine 5.8 times per issue
  • Each issue of Geographical is read by an average of 4.8 people

What it all adds up to...
There is simply no other audience that has the all-round knowledge of, and ongoing interest in, the environment, geography and travel

  • 45% of readers agree that Geographical ‘gives me ideas for things to buy’
  • 67% of readers contact advertisers in the magazine
  • 48% of readers are professionals
  • 19% of readers are students
  • 16% of readers are self-employed
Demographics

£5,720 = average spend on travel a year

51% male
49% female

69% take at least one weekend break abroad per year
87% have regular access to the internet


For more information, see the Geographical Media Pack 2008.pdf
  (1.3MB)

r:travel magazine

November 12 is Responsible Travel Day. To celebrate the 5th annual Responsible Tourism Awards and the ever-growing importance of responsible travel, Circle Publishing, in partnership with www.responsibletravel.com , are again producing a full colour magazine  on recycled paper and in a page turning digital  format – r-travel.  The total distribution up to 534,000

The event is the biggest and most prestigious of its kind in the world. Split into 13 categories and an overall  winner, the awards recognise significant or innovative methods of developing an  authentic, eco-friendly and sustainable  travel experience. For a full list of categories and previous winners visit  www.responsibletourismawards.com .

For more information, see the r:travel Media Pack 2008.pdf


To advertise contact Jim

email kirsti@circlepublishing.net
tel +44 (0)20 8332 8445

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